The origin of the Bread of Altamura is linked to the rural tradition of the typical production area. Today, bearing the “DOP” trademark, the “Pane di Altamura”, produced by Novoforno, is a healthy and balanced food with unique nutritional characteristics , because it is derived from excellent durum wheat.

They are obtained in an environment with specific geographic-environmental factors, from which the territory of the north-western Murgia is characterized and the use of drinking water normally used in the territory.